Jim Moran College of Entrepreneurship launches InNOLEvation Marketplace to elevate student-run businesses

The Jim Moran College of Entrepreneurship holds their annual Fall Student Entrepreneurship Expo showcasing their student-run businesses. (Lauren Sparling/JMC)
The Jim Moran College of Entrepreneurship holds their annual Fall Student Entrepreneurship Expo showcasing their student-run businesses. (Lauren Sparling/JMC)

Florida State University’s Jim Moran College of Entrepreneurship (JMC) has launched the InNOLEvation Marketplace, an online platform designed to highlight and support student-run businesses across campus.

The Marketplace serves as a hub where FSU creators can showcase their products and services through professional storefronts, giving them visibility and access to customers. Developed as part of the college’s ongoing commitment to experiential learning, the InNOLEvation Marketplace provides students with an e-commerce environment to practice branding, marketing, customer engagement and business operations. Each business profile links to the student’s personal website or social media page, allowing buyers to easily explore offerings and make purchases.

The platform represents a significant step toward expanding entrepreneurial opportunities for students of all majors and experience levels. Any FSU student with a product or service can join the Marketplace, and participation is free. Whether a student is running a full business or simply exploring an idea, the platform offers a supportive space to grow, experiment and gain exposure.

By streamlining the way student ventures are discovered, the Marketplace supports business growth while encouraging collaboration between creators, the FSU community and local supporters. New businesses are added throughout the year, reflecting the ongoing innovation happening within JMC and the larger FSU community.

Featured Creators

The Marketplace currently features a range of student-owned brands, including artisans, apparel designers, jewelry creators and campus-focused service platforms. Current businesses include:

  • ArtbyBrianne – Original prints, jewelry holders, phone cases and shell art.
  • Bug’s Beads – Bright, custom beaded jewelry.
  • Thriftly – A peer-to-peer buying and selling platform for FSU students.
  • Knots and Hooks – Crocheted creations offering several designs.

Participation Information

The InNOLEvation Marketplace is open to all FSU students. Participation is free, and students of any major are encouraged to join. The platform provides tools and exposure to help students grow their ventures, whether they are launching a business or testing a new idea.

Sign up for the Marketplace: Application website

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